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I&B Minister Anurag Singh Thakur says solid digital foundation for AVGC sector is emerging across the country

Union Minister for Information & Broadcasting Anurag Singh Thakur has said that rapidly  expanding digital infrastructure in the country and ongoing advancements taking place in the AVGC (Animation, Visual Effects, Gaming and Comics) sector have the potential to make India the preferred Post-Production hub of the media and entertainment industry.

Delivering the key-note address at the National Conference on ‘Changing Landscape of Media & Entertainment 2022’ organized by the Symbiosis Skill & Professional University in Pune today, Mr. Thakur said a solid digital foundation for the AVGC sector is emerging across the country and the Government has established a Task Force for this sector in order to develop world class creative talent to meet domestic and global demand.

The Minister said the Media & Entertainment ecosystem is a sunrise sector expected to generate Rs 4 lakh crores annually by 2025 and reach 100 billion dollars or Rs 7.5 lakh crore industry by 2030. He further said that the Government of India has designated audio-visual services as one of the 12 Champion Service Sectors and announced key policy measures aimed at nurturing sustained growth.

\He said that the Radio, film and entertainment industry have huge employment opportunities as we leapfrog into the digital era of quality content creation. As one of the fastest growing sectors in India many job roles have emerged in the field of video editing, colour grading, visual effects, sound design, rotoscoping, 3D modeling, animation, versioning and many others.

Informing that the Ministry of Information and Broadcasting has taken several necessary measures to speed up co-production collaborations from around the world and other access to the best locations in India for film shoots, he said, with the unique combination of connectivity, culture and commerce, India is poised to serve as the epicenter of global content creation. It is imperative for industry and academia to come together and design programs relevant to the needs of the sector, Mr. Thakur added. The day-long conference is being addressed by eminent speakers from diverse industries and is largely attended by young participants.

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